MONDELLO & SCHECHTER, P.A.
Attorneys At Law
0-100 27th Street
Fair Lawn, N.J. 07410
(201) 703-9400
SS 2358

_________________________________________

PAULINE BARBARA HAILWOOD, individually and as Beneficiary of and successor to the Estate of Michael Hailwood, M.B.E.,

Plaintiff,

vs.

DUCATI MOTOR HOLDING, S.p.A., an Italian Corporation, DUCATI MOTOR S.p.A., an Italian Corporation, DUCATI NORTH AMERICA a New Jersey Corporation, XYZ CORPORATIONS 1 through 100 (fictitious names representing Authorized Ducati Dealerships in the United States of America),

Defendants,

__________________________________________:

 

UNITED STATES DISTRICT COURT

DISTRICT OF NEW JERSEY

 

Civil Action No.: ____________( )

 

 

COMPLAINT AND DEMAND FOR JURY TRIAL

Plaintiff, Pauline Barbara Hailwood, individually and as beneficiary of the Estate of Michael Hailwood, M.B.E., G.M., and as successor-in-interest to the Estate of Michael Hailwood, M.B.E., G.M., by way of Complaint against the defendants, Ducati Motor Holding, S.p.A., an Italian Corporation, Ducati Motor S.p.A., an Italian Corporation, Ducati North America, a New Jersey Corporation, and XYZ Corporations 1 through 100, being fictitious names representing Authorized Ducati Dealerships within the United States of America, for false endorsement of a product under the Lanham Act (15 U.S.C. Section 1125 et seq), violation of common law right of publicity, false advertising under the Lanham Act, unfair competition, and unjust enrichment, states:

JURISDICTION AND VENUE

1. The Court has subject matter jurisdiction over the claims in this action which relate to trademark infringement and unfair competition pursuant to the provisions of 15 U.S.C. Section 1121 et seq., 28 U.S.C. Section 1338(a), as well as pendent jurisdiction over any state law claims asserted herein pursuant to 28 U.S.C. Section 1367(a) et seq. Jurisdiction also arises under 28 U.S.C. Section 1332(a) as the amount in controversy exceeds $75,000.

2. Venue is proper in the United States District Court for the District of New Jersey under 28 U.S.C. Section 1391 et seq.

THE PARTIES

Plaintiff Pauline Barbara Hailwood is the widow of Michael Hailwood, M.B.E.,G.M., and the successor in-interest and beneficiary of all rights and privileges of the Estate of Michael Hailwood, M.B.E., G.M. Pauline Hailwood also served as the Executrix of the Estate of Michael Hailwood, M.B.E., G.M. Michael Bailey Hailwood, M.B.E., G.M. died in 1981.

4. Plaintiff resides in the City of Malaga, in the Country of Spain.

5. On information and belief, defendant Ducati Motor Holding S.p.A. ("DMH@) is a foreign corporation, with its principal place of business in Bologna, Italy.

On information and belief, defendant Ducati Motor, S.p.A. is a foreign corporation with its principal place of business located within the Country of Italy.

7. On information and belief, defendant Ducati North America ("Ducati") is a New Jersey corporation, with its principal place of business in Pompton Plains, NJ, and is a wholly owned subsidiary of DMH.

8. Defendants XYZ Corporations are fictitious names representing authorized Ducati motorcycle dealerships within the State of New Jersey and throughout the United States of America.

9. Defendants, and each of them, are individuals and business entities, who, upon information and belief, are acting in concert and active participation with each other in committing the wrongful acts alleged herein, and are directly, vicariously and/or contributorily liable for the acts alleged herein.

GENERAL BACKGROUND ALLEGATIONS COMMON TO ALL CAUSES OF ACTION

Michael Bailey Hailwood, M.B.E., G.M. ("Mike Hailwood") was one of the best known and most widely admired motor sports figures of the last half of the 20th century. Mike Hailwood has been called the best racer ever, the Babe Ruth of motorcycle racing. He is a sports legend and a folk hero. One of motorcycle racing's most recognizable racers. A ten times world motorcycle champion, he was voted "Motorcyclist of the Millennium" by motorcycle publications "Motor Cycle News" of Britain and "Motociclismo" of Spain. In July 2000, he was inducted into the American Motorcyclist Associations Motorcycle Hall of Fame. That same month, he became the first British rider to be inducted into the prestigious Grand Prix Hall of Fame in Donington Park, England. He received the George Medal, Britain's highest medal awarded to civilians for bravery, for his heroic rescue of Clay Regazzoni who was trapped in his car, engulfed in flames, after crashing at Kyalami [South African F1 Grand Prix] in 1973. In addition, he is the subject of at least seven books, including the recently published, Mike Hailwood: A Motorcycle Legend, by Mick Woollett (Haynes). He is perhaps best remembered for his fairytale 1978 comeback [from retirement] to win the Isle of Man T.T., and with it, his 10th World Championship. Mike died tragically in Birmingham, England along with his daughter Michelle on 23rd March 1981 in an auto accident. He has been described as an icon of racing, just as James Dean and Marilyn Monroe are icons of pop culture.

11. Due to his illustrious career and achievements, Mike Hailwood remains motorcycle racing's most durable and revered legend even after his death.

12. Mike Hailwoods achievements and reputation for integrity, have significant, exploitable, commercial value in the United States of America and throughout the world.

  1. Mike Hailwood tragically and unexpectedly died on March 23, 1981. His death precipitated an unprecedented outpouring of public grief in the United Kingdom, United States and the world. His assets, including the rights to his name, likeness, image and marks, passed by will to his Estate which was overseen by his widow, Pauline Barbara Hailwood, and which passed to his widow, Pauline Barbara Hailwood, the Plaintiff in this action.
  2. Plaintiff has the exclusive right to control the commercial value and exploitation of the aforementioned assets.
  3. Pauline Hailwood has guarded the manner in which Mike Hailwood's name has been shown the public.
  4. Plaintiff, on behalf of the Estate of Mike Hailwood and as successor to the Estate of Mike Hailwood, has filed two federal trademark applications in various classes for "Mike Hailwood" with priority dates of May 3, 2000 (Serial No. 78039467) and December 2000 (Serial No. 78006581).
  5. Plaintiff, on behalf of the Estate of Mike Hailwood and as successor to the Estate of Mike Hailwood, has granted exclusive licenses, subject to certain reservations, to the name and likeness of Mike Hailwood and to Mike Hailwood's initials "MH".
  6. Plaintiff has engaged the services of a licensing agent who resides in and is located in the State of New Jersey to obtain licenses for the name and likeness of Mike Hailwood.
  7. Defendants are currently using or intend to use Mike Hailwood's name and/or his initials, likeness and biographical information in connection with the advertising, sale, marketing and promotion of motorcycles within the United States of America and within the State of New Jersey and elsewhere without authorization of Plaintiff.
  8. Defendants have introduced in the stream of commerce and sold, exclusively via the "internet", a limited edition, hand-made motorcycle named the "MH900e" &endash; or "Mike Hailwood Evoluzione" -- and have used Mike Hailwood's name and likeness in promotional and marketing materials in connection with the sale and distribution of the aforesaid motorcycle all without the permission or consent of Plaintiff. A true copy of exemplar advertising for the MH900e is annexed hereto as Exhibit "A" and incorporated herein and made a part hereof by this reference.
  9. Upon information and belief, the Defendants have utilized Mike Hailwood's name, initials and reputation to sell motorcycles and to both enhance the reputation of Ducati motorcycles generally and to maximize sales of the MH900e motorcycle in particular and to maximize their own profits.
  10. The Defendants are advertising and selling or intend to advertise and sell the MH900e motorcycle (the "Motorcycle") throughout the United States of America in an effort to profit from the use of Mike Hailwood's name, initials and/or reputation.

23. In the advertising, promotional and press materials for the Motorcycle, copies of which, as an example, are annexed hereto as Exhibit "B", Ducati states that "somewhere Mike Hailwood is smiling … and shifting his Ducati into 6th gear."

Mike Hailwood's name is also prominently used in connection with the MH900e in

other ways as well, for example the video presentation created by Defendants as a marketing device for the MH900e Motorcycle which references Mike Hailwood's championship record, a copy of a still frame of which is annexed hereto as Exhibit "C".

25. Defendants have willfully deceived the public by referring to (and marketing) the MH900e as a replica, or copy of a classic motorcycle.

26. Despite the prominent use of Mike Hailwood's name in connection with the

MH900e Motorcycle, the Motorcycle cannot be truthfully said to be a "replica" of Mike Hailwood's motorcycle. The MH900e contains no shared components with the Mike Hailwood Replica.

27. Plaintiff first learned of Defendants' use of Mike Hailwood's name in connection

with a prototype of the motorcycle, described as an "experiment" by Defendants in or about October 1999, at which time Defendants represented that they had no intention of selling or marketing the Motorcycle or producing it as a "production model" for sale to the public.

On or about July 12, 1999, before Defendants announced the production of the

MH900e, Plaintiff's business manager contacted Ducato North America and DMH regarding joint licensing and marketing opportunities, including in-part sponsorship of the "official Mike Hailwood Website" (www.mikethebike.com). Plaintiff's correspondence contained conspicuous trademark notices asserting rights in the "Mike Hailwood" and "Mike the Bike" trademarks.

29. Notwithstanding Defendants' representation that the Motorcycle was not going to

be produced as a "production model" for general sale to the public, Defendants offered the MH900e Motorcycle for sale exclusively via the Internet at www.ducati.com on or about January 1, 2001. On information and belief, within approximately 31 minutes, the first years' production of 500 units sold out on or about January 1, 2001 and over the next approximately three weeks, another 1,500 units were sold exclusively via the Internet at www.ducati.com.

30. Thereafter, after learning of Defendants' Internet sale of 2,000 units of the Motorcycle, Plaintiff publicly and in the context of a widely-circulated syndicated column, objected to Defendants' use of Mike Hailwood's name, initials, likeness and biography in connection with the advertising and sale of the Motorcycle.

  1. Plaintiff, by and through her agents, specifically by her licensing agent, has repeatedly requested that the Defendants stop manufacturing and selling the Motorcycle in the United States of America and elsewhere.
  2. Notwithstanding Plaintiff's requests, Defendants have, by and through their attorneys, advised Plaintiff that they have no intention of stopping the manufacture or shipment of the Motorcycle into the United States or elsewhere, and Defendants continue to manufacture, sell, advertising and promote the Motorcycle in the United States of America through Ducati's website at www.ducati.com and elsewhere.
  3. On information and belief, at present, only eight MH900e Motorcycles have been delivered by Defendants to United States distributors and there are pending orders for approximately 800 Motorcycles to be distributed to the United States.
  4. Defendant DMH did not seek permission from the Plaintiff to use Mike Hailwood's name, initials, likeness or reputation in connection with the MH900e Motorcycle. Having failed to obtain consent to use Mike Hailwood's identity and trademarks, Defendant DMH simply stole them and embarked on a campaign to profit from Mike Hailwood's name, identifying characteristics and reputation.

35. On or about May 29, 2001, notwithstanding Plaintiff's requests, Defendant DMH shipped the first eight of approximately 800 Motorcycles to Ducati in the United States for distribution throughout the United States.

  1. On information and belief, those Motorcycles were shipped to Ducati at its place of business in New Jersey and currently remain in New Jersey.

36. The Motorcycles themselves use Michael Hailwood's initials and, therefore a derivation of his name, and defendants' advertising and promotional materials use Mike Hailwood's name and reputation to sell the Motorcycles.

37. Defendants have willfully, intentionally and deliberately used Mike Hailwood's name, likeness, personal characteristics and reputation to sell the Motorcycles and to increase their profits.

38. Defendants have knowingly, willfully and deliberately used Mike Hailwood's name, likeness, personal characteristics and reputation for the purpose of promoting the Motorcycles.

39. Defendants' actions also imply that Plaintiff endorses, sponsors or promotes the Motorcycle and/or Defendants themselves.

  1. On information and belief, Defendants have informed certain of their dealers that they have an agreement with Mike Hailwood with respect to the use of Mike Hailwood's name in connection with the Motorcycles, which announcement was false and which falsely implied that Plaintiff endorses, sponsors or promotes the Motorcycle and/or Defendants themselves and/or their products.

41. Defendants have attempted to benefit from and, have in fact, benefitted from the

goodwill associated with Mike Hailwood's identity to sell the Motorcycles and ancillary products, such as books, videotapes, and licensed merchandise.

42. Defendants have attempted to conceal their own motive to benefit from Mike Hailwood's name and reputation by falsely and misleadingly implying an endorsement, association or affiliation with Mike Hailwood by holding themselves out as manufacturing and selling the Motorcycle as a tribute to Mike Hailwood.

43. The Defendants have wrongfully, knowingly, and without justification appropriated Mike Hailwood's name, likeness and reputation for a commercial purpose and for the sale of commercial products in interstate commerce.

44. Defendants have been unjustly enriched and Plaintiff has been damaged in that Mike Hailwood's name, likeness, identifying characteristics and/or reputation have been used by defendants without Plaintiff's consent or permission, and have been appropriated by and associated with the Defendants and their products and has been unlawfully usurped.

45. By reason of Defendants' actions, Defendants have received substantial monies and other benefits which rightfully belong to Plaintiff.

46. Defendants' deliberate misappropriation of Mike Hailwood's name, likeness, initials, identifying characteristics and/or reputation has damaged the reputation of Mike Hailwood and of Plaintiff and, as a result, Plaintiff's rights of publicity have been damaged in that Mike Hailwood's name, initials, likeness, identifying characteristics and/or reputation have been wrongfully associated with Defendants and with a product which neither Mike Hailwood nor Plaintiff have ever endorsed.

47. The acts of Defendants were wanton, willful, malicious and oppressive in that they have knowingly sought to enrich themselves unjustly at the expense of the rights of Plaintiff.

48. As a result of the foregoing, Plaintiff has been damaged.

FIRST CAUSE OF ACTION
(False Designation of Origin and False Endorsement Under The Lanham Act)

 49. Plaintiff repeats and realleges the allegations set forth above in Paragraphs 1 through 48, inclusive, as through more fully set forth herein.

50. Defendants have used Mike Hailwood's name, initials, likeness, identifying characteristics and reputation in a manner which falsely implies that Plaintiff endorses the Motorcycle and/or the companies and/or products of Defendants.

51. Defendants have used Mike Hailwood's name, initials, likeness, identifying characteristics and reputation in a manner which falsely implies that Plaintiff is associated with or has approved, endorsed, sponsored, or licensed the Motorcycle and/or the Defendants.

52. Defendant's use of Mike Hailwood's name, initials, likeness, identifying characteristics and reputation was deliberately calculated to create among the public at large the false impression that Mike Hailwood and/or Plaintiff was associated with the Motorcycle or that Plaintiff approved, endorsed or sponsored the Motorcycle or licensed Defendants the right to use Mike Hailwood's name in connection with the Motorcycle.

53. By the foregoing acts, Defendants have used false representations in connection with the advertisement, sale and distribution of goods in interstate commerce in violation of Section 43(a) of the Lanham Act, 15 U.S.C. Section 1125.

54. By reason of Defendants' statutory violation, Defendants have each willfully realized substantial profits and received monies and other benefits which rightfully belong to Plaintiff.

55. Defendants' wanton use of false representations in connection with the Motorcycle has caused Plaintiff to lose control of Mike Hailwood's reputation, and, as a result, Plaintiff has been irreparably damaged in that Mike Hailwood's name, initials, identifying characteristics, likeness and reputation have been wrongfully associated with the Motorcycle and Plaintiff has lost control over the quality of Plaintiff's products and Plaintiff has suffered irreparable damage due to the damage to her trademarks from Defendants' continued infringing use of the marks on unauthorized products.

56. Defendants' actions are likely to continue unabated unless and until Defendants are enjoined and restrained by this Court.

WHEREFORE, Plaintiff demands judgment against Defendants, and each of them, as follows:

(a) For Defendants' profits arising out of the creation, production, sale and distribution of the Motorcycle and for disgorgement of profits;

(b) For the actual damages sustained by Plaintiff;

(c) For a permanent injunction prohibiting any use of Mike Hailwood's name, initials, likeness, identifying characteristics or reputation in connection with the Motorcycles or any other commercial product by Defendants;

(d) For the destruction of all infringing articles;

(e) For treble damages, costs and attorney's fees pursuant to 15 U.S.C. Sections 1125(a), 1116 and 1117; and

(f). For such other and further relief as the Court deems just and/or proper.

SECOND CAUSE OF ACTION

(Federal Trademark Dilution Against All Defendants)

 

57. Plaintiff repeats and realleges the allegations set forth above in Paragraphs 1 through 56, inclusive, as through more fully set forth herein.

58. Plaintiffs' mark is inherently distinctive and has acquired distinction from its past use in connection with the promotion, sale and marketing of motorcycles.

59. Mike Hailwood's name is a distinctive mark which identifies the source of the products as Mike Hailwood and Plaintiff.

60. Mike Hailwood's name is famous and distinctive within the meaning of 15 U.S.C. Sections 1125(c)(1) and 1127.

61. Defendants' activities complained of in this complaint constitute unauthorized use in New Jersey and in interstate commerce of Plaintiff's marks.

62. Defendants' activities were conducted with full recognition of Plaintiff's use of the mark in world wide trading areas and channels of trade, and commenced after the mark had become famous. Such activities have and will continue to cause dilution of the distinctive quality of the marks by lessening its capacity to identify and distinguish Plaintiff's endorsement and Plaintiff's authorized use of the mark to the damage and harm of Plaintiff in violation of the Federal Trademark Dilution Act of 1995, 15 U.S.C. Section 1125(c)(1).

63. The activities of Defendants as alleged above have caused and will cause irreparable harm to Plaintiff for which Plaintiff has no adequate remedy at law in that (i) if the wrongful conduct continues, Plaintiff's mark risks further dilution; and (ii) Defendants' wrongful conduct, and the damages resulting to Plaintiff, is continuing.

64. Accordingly, Plaintiffs are entitled to preliminary and permanent injunctive relief pursuant to 15 U.S.C. Section 1125(c)(2).

65. On information and belief, Defendants have committed the foregoing acts with previous knowledge of Plaintiff's prior right to use of the mark, and in contravention of requests to cease and desist by Plaintiff and with the willful intent to trade on Plaintiff's good will and reputation, and with the willful intent to cause dilution of the marks.

66. As a result of the foregoing, Plaintiff has been damaged.

WHEREFORE, Plaintiff demands judgment against Defendants, and each of them, as follows:

(a) For the actual damages sustained by Plaintiff;

(b) For a permanent injunction prohibiting any use of Mike Hailwood's name, initials, likeness, identifying characteristics or reputation in connection with the Motorcycles or any other commercial product by Defendants;

(c) For the destruction of all infringing articles;

(d) For treble damages, costs and attorney's fees pursuant to 15 U.S.C. Section

1117; and

(e). For such other and further relief as the Court deems just and/or proper.

THIRD CAUSE OF ACTION

(Infringement of New Jersey Common Law Right of Publicity Against All Defendants)

 

Plaintiffs repeat and reallege Paragraphs 1 through 56 herein.

Defendants have misappropriated Plaintiffs' rights in the name, initials, likeness and image of Mike Hailwood.

Mike Hailwood's name, initials, likeness, image and identifying characteristics have marketable status and value in connection with the sale, marketing, promotion, advertising and distribution of motorcycles and in connection with the sale, marketing, promotion, advertising and distribution of the Motorcycles.

70. Plaintiff has a proprietary interest in and to Mike Hailwood's public personality and, in particular, his name, initials, likeness, image and identifying characteristics.

71. Defendants have wrongfully infringed and violated such proprietary interest of Plaintiff and Defendants have each received monies and other benefits which rightfully belong to Plaintiff.

72. In exploiting Plaintiffs' exclusive publicity rights as described above, Defendants have damaged and are continuing to damage Plaintiffs' publicity rights by, among other things, permitting them to be distorted and trivialized, thus diminishing their value for future licensing. Further, Defendants have injured and continue to injure Plaintiff by purporting to exercise their publicity rights without Plaintiff retaining control thereof or receiving monies properly owing to Plaintiff as the sole owner of Mike Hailwood's right to publicity.

73. As a result of Defendants' wrongful actions and of Defendants' infringement of Mike Hailwood's and Plaintiff's right of publicity for their own commercial benefit, in this, the 20th anniversary of Plaintiff's husband's death, Defendants have caused and continue to cause severe damage and emotional distress to Plaintiff.

74. Defendants' wrongful and intentional misappropriation of Mike Hailwood's name, initials and personality characteristics has damaged the reputation of Mike Hailwood and Plaintiff's rights of publicity have been damaged in that Mike Hailwood's name, initials and identifying characteristics have been wrongfully associated with the Defendants and the Motorcycle.

75. Defendants' wrongful actions as described above are causing Plaintiffs irreparable harm, and have damaged and continue to damage Plaintiffs in an amount yet to be determined. Defendants did not engage in the above-described wrongful actions out of any sincere or proper motive, but did so knowingly, willfully and oppressively, intending to appropriate to themselves without compensation to Plaintiff and without the consent of Plaintiff what they knew to be Plaintiffs' valuable rights.

77. The acts of Defendants were wanton, willful, malicious and oppressive in that they have knowingly sought to enrich themselves unjustly at the expense of the rights of Plaintiff.

78. Defendants' actions are likely to continue unabated unless Defendants are enjoined and restrained by this Court.

WHEREFORE, Plaintiff demands judgment against Defendants, and each of them, as follows:

(a) For the actual damages sustained by Plaintiff;

(b) For a permanent injunction prohibiting any use of Mike Hailwood's name, initials, likeness, identifying characteristics or reputation in connection with the Motorcycles or any other commercial product by Defendants;

(c) For punitive damages against each Defendant;

(d) For costs of suit and attorney's fees; and

(e) For such other and further relief as the Court deems just and/or proper.

FOURTH CAUSE OF ACTION

(False Advertising Under the Lanham Act Against All Defendants)

 

79. Plaintiffs repeat and reallege Paragraphs 1 through 56 herein.

80. Defendants have carried out in New Jersey and in interstate commerce a large scale program of deceptive advertising in which advertisements use the name and identifying characteristics of Mike Hailwood to imply that Mike Hailwood is connected with the Motorcycle or endorses the Motorcycle.

81. Defendants' use of Mike Hailwood's name, initials, likeness, image and/or identifying characteristics was deliberately calculated to create among the public at large the false impression that Mike Hailwood was and is associated with the Defendants and the Motorcycle.

82. By the foregoing acts, the Defendants have used false representations in connection with the advertisement, sale and distribution of goods in interstate commerce in violation of Section 43(a) of the Lanham Act, 15 U.S.C. Section 1125.

83. By reason of the foregoing, members of the public are induced to purchase Defendants' Motorcycles in the mistaken belief that Defendants' products are endorsed by and/or associated or affiliated with Mike Hailwood and/or the Plaintiff.

84. Plaintiff has been and will continue to be damaged by Defendants' false and misleading advertisements in that Defendants' advertising attempts to benefit from the goodwill associated with Mike Hailwood's identity.

85. By reason of the foregoing, Defendants have each willfully realized substantial profits and received monies and other benefits which rightfully belong to Plaintiff.

86. By reason of the foregoing, Plaintiff has suffered damages.

87. The Defendants' actions are likely to continue unabated unless Defendants are enjoined and restrained by this Court.

WHEREFORE, Plaintiff demands judgment against Defendants:

(a) For Defendants' profits arising out of the creation, manufacture, advertising, promotion, marketing, sale and distribution of the Motorcycles;

(b) For a permanent injunction prohibiting any use of Mike Hailwood's name, initials, likeness, identifying characteristics or reputation in connection with the manufacture, creation, marketing, promotion, advertising, sale and/or distribution of the Motorcycles or any other commercial product by Defendants;

(c) For the destruction of all infringing articles;

(d) For treble damages, costs and attorney's fees pursuant to 15 U.S.C. Section

1116, 1117 and 1125(a); and

(e) For such other and further relief as the Court deems just and/or proper.

FIFTH CAUSE OF ACTION

(Unfair Competition and Common Law Trademark Infringement)

 

88. Plaintiffs repeat and reallege Paragraphs 1 through 56 herein, inclusive, as though more fully set forth at length herein. Defendants' actions and activities, as hereinabove set forth, also constitute trademark infringement and unfair competition under the laws of the State of New Jersey and at common law, including but not limited to Plaintiff's rights under N.J.S.A. 56:3-13.11 et seq.

90. As a result of the foregoing, Defendants have unfairly competed with Plaintiff.

91. As a result of the foregoing, Defendants have each received substantial monies and other benefits which rightfully belong to Plaintiff.

92. As a result of the foregoing, Plaintiff has suffered damages.

93. Such infringement and unfair competition has caused and is causing irreparable damage and injury to Plaintiff and is likely to continue unabated unless Defendants are enjoined and restrained by this Court.

WHEREFORE, the Plaintiff demands judgment against Defendants, and each of them:

(a) For compensatory damages and damages sustained by Plaintiff;

(b) For punitive damages against each Defendant;

(c) For permanent injunctive relief restraining and prohibiting any use of Mike Hailwood's name, initials, likeness, identifying characteristics or reputation in connection with the manufacture, creation, marketing, promotion, advertising, sale and/or distribution of the Motorcycles or any other commercial product by Defendants or their agents, representatives or those acting in concert with same;

(d) For such other and further relief as the Court may deem just and/or proper.

SIXTH CAUSE OF ACTION

(Unjust Enrichment)

 

94. Plaintiff repeats and realleges each and every allegation set forth in Paragraphs 1 through 56 herein, inclusive, as though fully set forth herein. Through and as a result of their intentional and willful and unauthorized use of Mike Hailwood's name, likeness and identifying characteristics, Defendants have received substantial monies and other benefits which rightfully belong to Plaintiff.

Defendants have failed to properly compensate Plaintiff for said monies and other benefits received by Defendants which rightfully belong to Plaintiff and Defendants have accordingly been unjustly enriched at the expense of Plaintiff.

As a result of their actions, Defendants have been unjustly enriched and have unjustly received monies and other benefits.

As a result of the foregoing, Plaintiff has suffered damages.

WHEREFORE, Plaintiff demands judgment against Defendants, and each of them:

(a) For compensatory damages; and

(b) For such other and further relief as the Court deems just, proper and/or appropriate.

 

JURY DEMAND

 

Plaintiff hereby demands a trial by jury on all issues so triable.

 

 

MONDELLO & SCHECHTER, P.A.

Attorneys for Plaintiff,

 

By:___________________________

Steven C. Schechter, Esq.

Dated: June 11, 2001. SS2358